The WhiteBoard Method

The WhiteBoard Method

I keep threatening to do a video on the WhiteBoard Method, but admittedly, I haven’t. In The Beginning Throughout my life I have followed the directions of others. When I was 17 I had zero direction of my own. My dad wanted me to go to the Air Force Academy. I...
Do you need to Livestream an Event?

Do you need to Livestream an Event?

If you need to livestream an event, we might have a solution for you. Live-streaming an event can quickly become a daunting task. Especially if you are part of the event. While there are some great live-streaming setups like the Mevo, it is still better if someone...

Think Like Your Customer

It is harder to think like your customer than you think. In the 1970’s when my uncle started his photography business, his job was to make things look good. With film and expensive processing, every shot mattered. Today anyone with an iPhone can take 500 shots...
How Much Should I Spend On Marketing?

How Much Should I Spend On Marketing?

When asked “How Much should I spend on marketing?” my answer is usually “It depends.” When a business starts out, it has no income, and must spend some money on marketing. Let’s look at my latest book, the Easy Guide To Internet and...
Is Your Network Set Up Right?

Is Your Network Set Up Right?

If you are asking if your network is set up right, it probably isn’t. The good news is that there is an easy way to know for sure with the Easy Guide to Internet and Network stuff. Bourquin Group founder and technology expert Scott Bourquin has put together an...
Owners Play Academy

Owners Play Academy

The Owners Play Academy is for business owners that feel like they don’t have any free time? Years ago I was sitting with a client who said he had no time off. At the time I was still flying jets in the Air Force Reserves. He wanted to know how I found the time...
Naming a Business or Product

Naming a Business or Product

Naming a business or product can be tricky business. It isn’t any secret that companies have secrets. They also have names. How to name a business can be a make or break decision. Names are something many companies work hard on and spend a lot of money to...