by Scott Bourquin | Jul 11, 2024 | Newsletter, Success On The Beach
The Hidden Costs of Over Optimizing When Efficiency Becomes Your Biggest Liability Discover how over optimizing your business can paradoxically lead to plummeting profits and discounted inventory. The Efficiency Paradox While striving for 100% efficiency might seem...
by Scott Bourquin | Jul 8, 2024 | Success On The Beach
Website company locked you out of “Your” website? It happens and here is how to prevent it. In today’s digital world, having a strong online presence is crucial for the success of any business. Your website is often the first point of contact between...
by Scott Bourquin | Jun 29, 2024 | Success On The Beach, Uncategorized
The Promise of AI is like the promise of a perfect human, so we have to ask, does AI need a shrink too? I have never met a perfect human, I’ve only been told stories about one. How can we possibly think that we as flawed humans can build something flawless and...
by Scott Bourquin | Apr 8, 2022 | Success On The Beach
Product Design Do You Do What Your Customers Expect? When you started your business, why did you do it? Who did you do it for? It is amazing how many small business owners can’t answer those questions. A few openly admit is a passion project they want to make...
by Scott Bourquin | Nov 30, 2020 | Success On The Beach
Naming a business or product can be tricky business. It isn’t any secret that companies have secrets. They also have names. How to name a business can be a make or break decision. Names are something many companies work hard on and spend a lot of money to...
by Scott Bourquin | Nov 23, 2020 | Success On The Beach
Owners Play harder because they work harder For most of my life I have worked. At least I think I have worked. My friends call me the CoolToys guy because I get to play with all the Cool Toys. I stopped working for big companies so that I could fly jets in the Air...