by Scott Bourquin | Dec 9, 2021 | Newsletter, The Small Business Minute
Most Surveys Don’t Work, Here is why. Recently, we had a situation where a business owner was very frustrated. He owned a wine bar and he had what he thought were really good salespeople working at the bar, but there was a problem as the orders came in, the wine...
by Scott Bourquin | Aug 21, 2021 | Newsletter, The Small Business Minute
I am asked often “What is SEO and Why Do I Need It?” So Let me take a minute or two to explain. SEO literally means “Search Engine Optimization”. The reality is that there are about 5 different “search engine algorithms” out there....
by Scott Bourquin | Jul 26, 2021 | The Small Business Minute
I keep threatening to do a video on the WhiteBoard Method, but admittedly, I haven’t. In The Beginning Throughout my life I have followed the directions of others. When I was 17 I had zero direction of my own. My dad wanted me to go to the Air Force Academy. I...
by Scott Bourquin | Feb 23, 2021 | The Small Business Minute
The first thing I ask frustrated owners is “Do you celebrate in your business?” You might wonder why I consider it an important question. Ceremony and Celebrations go back to the beginning of recorded history. Early man celebrated a good hunt. Every...
by Scott Bourquin | Jul 6, 2020 | The Small Business Minute
Creating a great press release is key to getting it published. This morning my inbox had an email from my brother. It said this: “A little story about Larry Ellison. Be safe. On my way home from [town]. I plugged my iPhone into AUX and Apple converted my own...
by Scott Bourquin | Feb 18, 2020 | The Small Business Minute
SSL, To HTTPS or to HTTP, that is the question. In todays world of phishing scams and internet thievery, it isn’t hard for someone in the cubicle right next to you to grab information as you are surfing a website that isn’t secure. SSL Short Course If you...
