by Scott Bourquin | Jul 6, 2020 | The Small Business Minute
Creating a great press release is key to getting it published. This morning my inbox had an email from my brother. It said this: “A little story about Larry Ellison. Be safe. On my way home from [town]. I plugged my iPhone into AUX and Apple converted my own...
by Scott Bourquin | Feb 18, 2020 | The Small Business Minute
SSL, To HTTPS or to HTTP, that is the question. In todays world of phishing scams and internet thievery, it isn’t hard for someone in the cubicle right next to you to grab information as you are surfing a website that isn’t secure. SSL Short Course If you...
by Scott Bourquin | May 8, 2019 | The Small Business Minute
Marketing Budgets aren’t just for the Fortune 500 Every small business owner needs to know how to build a marketing budget. The irony is that no one really teaches it or explains it. The first thing for small business owners is to understand that marketing and...
by Scott Bourquin | Apr 22, 2019 | The Small Business Minute
Asking the Question, “What do you do?” might sound funny or obvious to most business owners. The truth is that it isn’t. Business is very simple. Provide a service and/or a product people need and do it at a price that is below the value they feel...
by Scott Bourquin | Mar 3, 2019 | Blog, The Small Business Minute
You Can Create A Marketing Automation Machine and Automate Sales! Creating a Marketing Machine and automating your sales is like building any other system. The core determines if the thing will make it. Imagine a new computer with a 1984 core processor....
by Scott Bourquin | Feb 10, 2019 | The Small Business Minute
The iPad as a POS system has changed the game for small business. Long before Google existed we were installing computer networks and small change point of sale (aka POS) systems for retail stores and fast food restaurants. Back then a single micros cash register...