by Scott Bourquin | Aug 9, 2021 | Newsletter
If you should not duplicate data online, then a press release sounds like a bad idea, but is it? Since many of our SEO plans include a quarterly or monthly press release we get this question from time to time. Many SEO experts say that you need to...
by Scott Bourquin | Jul 12, 2021 | Blog, Newsletter
Can you really have a Pizza Problem? For those of you that know me, you know I am a bit intense. I think my wife is getting worried that I have a pizza problem. Like most things I do, I’ll dabble first and see if I like it, then I’ll press on or go find...
by Scott Bourquin | Mar 8, 2021 | Blog, Newsletter
It is harder to think like your customer than you think. In the 1970’s when my uncle started his photography business, his job was to make things look good. With film and expensive processing, every shot mattered. Today anyone with an iPhone can take 500 shots...
by Scott Bourquin | Feb 17, 2021 | Newsletter
Our family has been in the marketing business since the 1970’s and these 5 simple rules of marketing are part of our “Secret Sauce”. Now you might be asking yourself, “Why share your secret sauce?” The truth is the when it comes to...
by Scott Bourquin | Feb 1, 2021 | Newsletter
When asked “How Much should I spend on marketing?” my answer is usually “It depends.” When a business starts out, it has no income, and must spend some money on marketing. Let’s look at my latest book, the Easy Guide To Internet and...
by Scott Bourquin | Jul 21, 2020 | Newsletter
After using several platforms to try and help clients build a virtual event, we found limitations with all of them. So we built our own. Fan2Stage. The one thing that is missing from any live stream is fan feedback. If you have an online meeting with fifty guests, all...