Facebook Marketing for Small Business

Lately I hear more and more people, business owners to be exact, expressing frustration with Social Marketing. They don’t know how to plan for it, how to use it and for the most part it doesn’t appear that anyone does. I just read an article in a major...

Are Those $150 SEO From India Messages Real?

The $150 SEO From India Bait and Switch Email Every day clients forward to us messages from India or the Phillipines or some where else asking us if those bargain SEO services work. Maybe you have received an email that looks like this too: ____________ SEO), Link...

Direct Mail vs Online Marketing

There is a discussion about Direct Mail vs Online Marketing that occurs pretty regularly.  This week a challenge was brought to the Bourquin Group.  A bank wanted to dominate the keywords in a certain area online and improve their online presence.  Every business...

Are You Marketing For Cool Points?

Marketing and Advertising are two terms most small business owners interchange.  They don’t really understand the difference, and it does make a big difference to your business. The cost of creating a cool website today really isn’t much when you look at...